Education for All — a social initiative by BYJU’S, is empowering underprivileged children across the country with access to quality digital education. Currently, we are on a mission to impact 10 million children by 2025.
This 5-minute film, shot during the pandemic, gives you a glimpse of our efforts.
The film takes you along a heartfelt journey — into the frosty Himalayan landscapes and the scorching dunes of the Thar Desert — as we deliver hope to children, packed in little boxes of learning. It also touches upon the reality of living in remote lands, and every scene is carried along by a joyful melody, that leaves you with an overwhelming feeling of hope.
The storyline encompasses why we began the initiative, and how we plan to impact the lives of millions of children in the years to come.
The film was shot along the breathtaking expanse of India’s lush terrains — from the snowy wonderland of Kashmir to the vast desert of Rajasthan.
The team of 30-40 people managed to explore the entire area in a span on 20 days, covering stories across the landscape.
The children were extremely energetic and bubbly. They played local games with the crew and even cooked and served the regional delicacies.
Most of the schools in Kashmir wore a deserted look since the pandemic. In fact, some of the abandoned classrooms had blackboards with the date March 2020 etched onto them.
The children were really excited to be a part of the shoot. But, some of them were still shy. This young girl managed to strike a pose for our camera!
One of the two children who featured in the opening shots of the film, from Jaisalmer, and also one among hundreds who were intrigued to audition.
The film was no short of everything that defines India’s biodiversity. The crew carried the camera onto rugged terrains, snowy pathways, and energetic waterfalls.
Mansi Kasliwal, VP of Social Initiatives at BYJU’S, smiles for the cameras with one of the children.
Moving from location to location was not an easy feat. Leaping across shaky bridges was also a must to successfully capture the essence of the setting.
Two cameras were rolling simultaneously at all times to do justice to the stories of the children. In fact, there was enough footage to make a documentary, even!
The glistening sunlight of the desert embraced the crew, hard at work!
The families of the children were so welcoming and greeted the team with wide smiles.
During the shoot, the team adventured through a variety of cultures, cuisines, and exciting new modes of transportation.
Meeting the innocent children in Jaisalmer was a humbling experience. Each of them was full of joy and seemed to love the little world they grew up in.
The houses in the valley were painted in bright colours, offering a glimpse of the local culture.
This kind-hearted native flashed a warm smile and readily struck a confident pose for our cameras.
Want to be a part of the movement?
See how you can contribute to the cause here.
Vandya is a copywriter by the day and an amateur illustrator by the night. She's a cat mom 24/7. As a certified organisation freak, she lives and breathes in Notion. With a head full of ideas, she is passionate about crafting interesting concepts - for work or play. To kick back at the end of the day, she likes binge-watching shows with an inclination for all things spooky.
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